If you’ve been thinking about launching a fitness app, understanding the fitness app development cost is crucial before you dive in. Planning to launch a fitness tracking app? Our custom mobile app development services can help you build scalable, user-friendly solutions tailored to your business goals. With the global demand for health and wellness solutions on the rise, apps like MyFitnessPal have become shining examples of success in this booming industry.
According to a recent Statista report, the fitness app market is projected to reach $66.08 billion by 2027, growing at an impressive CAGR of 29.46%. Apps like MyFitnessPal — with over 200 million users and more than $310 million in revenue — show just how massive the opportunity is.
Seeing these numbers, it’s no surprise that many founders are asking: What does it actually cost to build a fitness app like MyFitnessPal?
In this complete 2025 guide, we’ll break down all the key factors influencing fitness app development cost, must-have features, tech stack choices, and expert tips to build a successful fitness app.
Building a fitness app like MyFitnessPal in 2025 costs between $30,000 to $100,000 for a basic version, and up to $300,000+ for a fully-featured premium app. Factors such as app design, platform choice (iOS, Android, or cross-platform), feature complexity, backend infrastructure, and development team location influence the total cost.
Understanding MyFitnessPal and Its Success
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What Is MyFitnessPal?
MyFitnessPal is the leader in the fitness industry. The comprehensive features of the app are what make it so appealing to a wide audience. The app makes it easy for the users to track steps, log meals, and practice wellness activities, helping fitness enthusiasts to take control of their overall health. According to experts, MyFitnessPal’s popularity is not just for today but also for the future, considering the growing number of health-conscious users.
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MyFitnessPal Design System
What makes MyFitnessPal’s design system so unique that it generated $16.1 million revenue in January 2025 alone?
It’s the user-centric design of the app that makes it the top-performing app in the fitness world.
Let’s look deep into the features and design of the app so you can also make an app like MyFitnessPal.
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Personalized Fitness Profiles
It’s important to know about each profile and suggest unique features to them. MyFitnessPal allows users to input data about their age, height, weight, fitness level, and goals. Once this info is added, it will give personalized recommendations to the user based on the data provided. For instance, if someone has hypertension, the app suggests low-sodium diet plans for that individual.
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Food Intake Monitoring
One of the reasons for MyFitnessPal’s popularity is its huge food database with over seven million foods logged as of 2020. This helps users log their meals easily. The app also enables users to make their own or home-cooked recipes. To save its users time and effort, it also provides barcode scanning, which gives all the nutrition details of a product just after a simple scan.
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Physical Activity & Workout Tracking
Fitness is as important as dieting. That’s why MyFitnessPal lets users log in a variety of exercises. Be it weightlifting, cardio, or just simple meditation. It also offers advanced features, like recording reps and sets for strength training or even offering videos and tutorials for different workouts.
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Push Alerts & Reminders
If you want to keep your users engaged, then learn from MyFitnessPal by giving reminders and push alerts. This helps them log in their meals daily, stay hydrated through the day, and take time for exercise in their busy schedules. Instead of giving generic reminders, the app sends personalized messages to the users to keep them motivated through their fitness journey.
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Wearables and App Connectivity
As many fitness fitness enthusiasts rely on smartwatches and wearables, the app syncs with popular devices like Fitbit, Apple Watch, and even Garmin. MyFitnessPal makes this happen by connecting with third-party apps like Google Fit or Apple HealthKit, so users don’t have to manually update their workout or activity stats. This provides users with real-time fitness updates, making the app more useful and relevant to them.
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Fitness Community & Social Interaction
Fitness is a lot more fun when you do it with your friends. The app provides a platform for like-minded people to share their goals and compete against each other in a friendly manner. It also offers badges and app-specific rewards for those who achieved milestones on their fitness journey. This not only builds a community but also encourages users to return regularly to the app.
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App Upgrades & Premium Options
If you can’t earn money from your app, then what’s so good about investing dollars into the app development? MyFitnessPal monetizes the app by offering free basic features, but for advanced features, it offers a premium version. Paid features include detailed workout routines, personalized meal plans, direct consultation with fitness trainers, ad-free access, and more.
Key Factors Influencing the Fitness App Development Cost
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Features Complexity
The very first factor that affects the development of apps like MyFitnessPal to improve a user’s overall health status is the complexity of features. Basic fitness apps typically cost between $4,000 and $90,000 depending on features like user registration, push notifications, activity tracking, and social sharing.
When you go for advanced features, it greatly affects the final costs as developers spend more time and effort in building, testing, and integrating complex features into the basic app.
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Design & User Experience
User interface and experience (UI/UX) are critical for capturing attention and keeping users engaged. If you’re satisfied with the pre-built design templates, feel free to proceed, as they can save you both money and your developers time and effort.
However, if you want a truly unique design that represents your brand, you’ll need to factor in the cost of custom UI/UX design. The more personalized your design, the higher the associated costs.
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Platform Choice
The cost of fitness app development also depends on the platform choice. You’ll likely target iOS if your audience primarily uses iPhones. If you’re targeting both iOS and Android audiences, it’s ideal to launch on both platforms. Start with one if budget is tight, then expand. Consider cross-platform solutions like React Native or Flutter to balance cost and coverage.
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Backend Infrastructure
A strong backend infrastructure powers the app’s functionality. Depending on your needs, you might require anything from a simple server to a scalable cloud solution. Whether you want a basic server or a scalable infrastructure, you need to hire backend developers. Pricing can vary depending on the complexity and effort that developers are going to put into your app.
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Tech Stack
Choosing the right tech stack ensures your app’s scalability, performance, and user satisfaction. If you want to develop an app like MyFitnessPal, which gives you a large user base, high traffic, and scales easily as you grow, then it’s time to invest in a tech stack.
Here are the technologies you need to make an app like MyFitnessPal:
| Aspect | Tech Stack/Tools |
| Analytics Tools | Mixpanel, Google Analytics, Firebase Analytics |
| API Integration | RESTful APIs, OAuth, Google Fit API, Apple HealthKit |
| Backend Development | Node.js, Python (Django/Flask), Ruby on Rails |
| Cloud Services | AWS, Google Cloud, Microsoft Azure |
| Database Management | MySQL, PostgreSQL, MongoDB |
| Payment Gateways | Stripe, PayPal, Square |
| Programming Languages | Swift (iOS), Kotlin (Android), JavaScript, React Native (for cross-platform) |
| Push Notifications | Firebase Cloud Messaging, Twilio |
| UI/UX Design Tools | Figma, Adobe XD, Sketch |
| Wearable Integration | Apple HealthKit, Google Fit SDK, Fitbit API |
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- To enable secure and smooth payment processing for subscriptions and in-app purchases, many fitness apps integrate trusted payment gateways like
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Development Team
Development costs also vary significantly based on the location of your app development team. The hourly rates of developers based in the US, UK, and Canada are much higher than in the countries present in Asia, where living expenses are low compared to the western world. Check out the comparison below:
Average Hourly Rates by Country
| Country | Hourly Rates |
| India, Pakistan | $20 |
| China | $30 |
| Ukraine | $50 |
| United Kingdom | $80-100 |
| United States | $100-150 |
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Maintenance
Launching your app is just the beginning. Ongoing maintenance, updates, and security patches are crucial to keep your app competitive and functional.
To keep your app secure and competitive, you must fix bugs and regularly update the app as per the changing market requirements.
Average Fitness App Development Cost (Like MyFitnessPal)
How much does it cost to build a fitness app like MyFitnessPal in 2025?
The development cost varies depending on your project scope, feature set, and platform choice.
On average, building a fitness app like MyFitnessPal typically costs between $30,000 and $100,000 for an MVP (Minimum Viable Product), and between $100,000 and $300,000 for a fully-featured, scalable solution.
Costs can increase further if you integrate advanced functionalities like wearable device syncing, real-time analytics, or AI-driven fitness recommendations.
MyFitnessPal integrates with wearable technologies like Apple HealthKit, allowing users to sync fitness and health data from devices like the Apple Watch seamlessly. Similarly, for Android devices, apps often use the Google Fit API to track steps, workouts, and activity metrics automatically.
FAQs About Building a Fitness App Like MyFitnessPal
Q1: How much does it cost to create an app like MyFitnessPal?
Ans: The cost to build a fitness app like MyFitnessPal typically starts from $30,000 for a basic MVP and can go up to $300,000 or more for a fully-featured, scalable solution.
Q2: What is the subscription cost of MyFitnessPal in 2025?
Ans: As of 2025, MyFitnessPal Premium costs around $19.99 per month or approximately $79.99 annually, offering ad-free access, detailed analytics, and personalized meal plans.
Q3: How much does MyFitnessPal make in revenue?
Ans: MyFitnessPal has generated over $310 million in revenue to date, showing how strong the fitness app market continues to grow.
Q4: Are there alternatives to MyFitnessPal?
Ans: Yes, some popular alternatives to MyFitnessPal include Lose It!, Cronometer, Noom, and the Fitbit app, each offering different approaches to diet and fitness tracking.
Q5: What API pricing should I expect if I integrate features like MyFitnessPal?
Ans: Basic integrations with APIs like Google Fit and Apple HealthKit are generally free. However, premium third-party APIs for food databases, analytics, or wearable integration can range from $50 to $500 per month depending on usage volume.
Partner with Geeks of Kolachi to Build Your Fitness App Like MyFitnessPal
The fitness app market is growing rapidly, and every entrepreneur dreams of launching a unique, impactful solution. With over 7 years of experience delivering high-quality healthcare software solutions, Geeks of Kolachi is ready to help you turn your vision into reality.
Our team can guide you through every step — from estimating fitness app development cost to building custom, user-friendly apps that people love to use every day.
Ready to Build the Next Big Fitness App?
At Geeks of Kolachi, we specialize in crafting high-performing fitness apps like MyFitnessPal — customized to fit your unique vision. Whether you’re starting small or aiming for a large-scale launch, our expert team is ready to bring your idea to life.
